Edenvale Deals, Specials & Catalogues

Edenvale is a medium-sized town in the Gauteng province of South Africa.

Being fairly close to the Johannesburg city center, the town has in modern times come to be seen as a larger suburb of the city itself, but remains an independent town officially. A fairly modern town by South African standards, Edenvale has only been in existence since the early twentieth century. The town is also known for its diversity in terms of racial and cultural makeup, with many nationalities (including Zimbabweans, Zambians, Malawians, Portuguese, and Italians) being represented as well as the local South African population. A mix of middle- and upper-class residents also contributes to this reputation.

Edenvale was originally founded in 1903, mainly by Cornish miners who settled in the area following the end of the Boer War. The settlement initially went by the name of Rietfontein, after the Rietfontein gold mine located nearby, which provided most of the town’s employment for many years. By 1907, a school had been built and the town was well on its way to significant growth and development. In 1913, however, the Rietfontein mine was closed due to ongoing miners’ strikes. This led to many of the original miners who originally inhabited the area relocating to other mining communities nearby. Meanwhile, an influx of Afrikaans people to the area changed the demographics of the town somewhat.

In 1922, old tensions came to a head with the infamous Rand Revolt, which saw many miners striking and clashing with police and military forces and effectively led to the shutdown of the local mining industry for some time. Many miners were left without work for months on end, retarding the development of Edenvale and leading to increased levels of poverty as a result. Many charitable institutions (such as soup kitchens) arose during this period in an attempt to help the needy and get the town back on its feet.

In 1939, Edenvale was officially declared a village, and went on to become a municipality in 1954. The low prices of land in the area, coupled with a readily available workforce, led to increased industrial development throughout the rest of the century, and established the town’s importance as an industrial hub.


Edenvale is located on Gauteng’s East Rand, and forms a part of the Ekurhuleni municipality. The town is situated approximately halfway between the Johannesburg city center and the O.R. Tambo International Airport, and about twelve kilometers from the affluent Sandton area.


As a fairly new town, Edenvale does not have many historical landmarks. One exception is the original Rietfontein farmhouse, today known as Frank Marret Park. The Sebenza Industrial Township is another large landmark that houses a significant portion of the town’s workforce. In recent years, two prominent shopping malls (the Greenstone and Stoneridge malls) have also been erected.

Interesting Statistics

Edenvale is home to approximately 49,292 people, at a population density of around 2500 per square kilometer.

The majority of the population is White, with English being the most commonly spoken language.

Latest Deals | April 1, 2020